Unleashing the Power of Dual Degrees and an Unquenchable Thirst for Knowledge Introduction In the ever-evolving realm of marketing, a new candidate has emerged, armed with not one, but two degrees and an insatiable appetite for learning. Meet Alex Korsovitis, a marketing student with an extraordinary educational background and an unwavering commitment to personal and … Continue reading The Versatile Marketer
Author: akorsovitis
About
Alex Korsovitis is an accomplished university student, holding two degrees and five years of university experience. With three years in retail experience at a major retailer, Alex has ample knowledge in customer service, visual merchandising, and back-of-house retail operations. During her time at university, she has accomplished many achievements, include several letters from the Dean … Continue reading About
The Rise of Documentaries
image Documentaries have seen a rise in popularity over recent years, and studies show that more and more people are choosing to stream this form of media from the comfort of their own homes . Documentaries can be used to inform the public of problems they may not have been aware of and give voices … Continue reading The Rise of Documentaries
Almond Milk
https://www.youtube.com/watch?v=o3YEHLy5_x0&feature=youtu.be&fbclid=IwAR1KOnUdKHD79pHqU7hkJKEDYM1w9POyG-4kC9ExeCUG4d3ZZP89TF81QDw Transcript Alex: Ethnography is defined as the study of a particular group of people, wherein their customs, habits, and everyday life are researched through various methods of observation and fieldwork. Similarly, autoethnography is when one analyses their own personal experiences to gain a better understanding of different cultures (Adams et al, 2015). Kira: The … Continue reading Almond Milk
DA Pitch
https://youtu.be/lylae2dDEfY Here it is…the pitch for our Digital Artefact! Our last four blog posts have taught us how to identify a media niche, narrow our field site, plan our research, and frame our problem. Through these foundational aspects of ethnographic research, Kira, Chrissy, and I have conjured up the idea of our digital artefact. As … Continue reading DA Pitch
Academic Research & Ethics
image I would like to begin this blog post by saying…surprise! The topic for my DA has changed! It took me a while to consider whether it was a smart move to change topics from true crime, to something that is definitely not related to true crime…but here we are. Change is all part of … Continue reading Academic Research & Ethics
The Problem & The Plan
image In my last two blog posts I identified my media niche, and also mapped out my field site within which I will be conducted my research. This week is all about the plan. But in order to come up with an aim, a problem within the true crime YouTube community, more specifically on Kendall … Continue reading The Problem & The Plan
The Field Site
image A field site is loosely defined as the space in which field work is carried out. In terms of ethnography, a field site is not a single physical or digital space, but rather an interconnecting system of relationships between actors; both human and non-human. As ethnography is the study of a particular group of … Continue reading The Field Site
My Media Niche
image Ethnography is defined as the study of a particular group of people, wherein their customs, habits, and everyday life are researched through various methods of observation and fieldwork. Ethnographical research, relating to media, is not directly focused on the content of the YouTube video, movie, podcast, or television series, but rather on the audience … Continue reading My Media Niche
Opinion Piece
image Throughout this semester, I have conducted research into how university students study, and whether they believe their preferred method of studying is satisfactory or not. Studying is a critical part of life as a university student, as it allows us to build on our knowledge, and eventually pass our exams at the conclusion of … Continue reading Opinion Piece